Here are the basic steps you need to register a
trademark:
Step 1: Pick a trade mark
Let's say your company makes metronomes and is
called "Metro". It's likely that the trademark (or word mark) you
want to register will be "Metro".
Step 2: Decide if you want a lawyer or not
You do not need to hire a lawyer, however if you
do they will be able to streamline the process and you will not have to deal
with the trademark office.
Further, they will be able to answer a lot of
the questions related to the steps below.
Step 3: Decide which classes you want to use to
register your trademark
Trademarks are an interesting beast.
Some have complained about the fact that
"ordinary" words such as Apple can be registered as trademarks. But,
does that mean that only the tech company Apple can ever refer to the fruit? Of
course not! That would cause a lot of problems and to overcome this barrier,
the (WIPO) decided to institute a system called the “ International(
NICE)classification of goods and services".
Under this Classification system you must select
the goods and/or services you want to use that trademark for. Then, your
trademark is protected against only those goods and/or services.
For example, if another tech company started
calling themselves Apple, then the real Apple, Inc. could sue them for
trademark infringement. However if a shoe company called themselves
"Apple" then it's unlikely (but not impossible) that Apple, Inc.
would have a claim against them.
So, if your company was selling metronomes, you
would probably classify your trademark under Class 9 for metronomes (NICE
classification - 9).
Step 4: Select the countries where you want to
register the trademark
There is no such thing as an "international
registration". You'll have to register the trademark in each individual
jurisdiction (e.g. USA, EU, Brazil, India, China, etc.). So, this would be a
good time to decide which countries you want to register in.
Step 5: Registering your trademark
Now you need to decide if you want to use the
Madrid Protocol to register the trademark or register in each individual
country...more below:
Step 5a: Madrid Protocol route
TheMadrid
system for registering international trademarks allows you to
designate which countries you want to register your trademark in. There are
currently 91 countries who are part of the Madrid system, so there's a good
chance the country you want to be register in will be among those.
Let's say you want to register
your trademark in the five countries mentioned above. Here's
what you need to do:
Apply for registration of the mark in one of the
countries. Before you can designate the other countries for registration you
need to file the trademark in a country that is part of the Madrid system.
Let's say you have your office in the US. You can use the United states patent
and trademark office (USPTO) to apply for a trademark for the word
"Metro" in the US. The requirements to file a registration here can
be found on the USPTO website.
International filing. Once you have applied for
or obtained a registration in the US, you can then go to the WIPO and find the
rules and documents needed to file the application in the other countries you
want.
Calculate fees. This is a good time to use the
Madrid system fee calculator to find out how much you will have to pay for the
registrations. The more countries you register in, the more it will cost you.
Register and wait. Next wait for your
registration in the US and in the designated Madrid protocol countries. You
might need to deal with "office actions" which will require you to
explain why you are registering the trademark and how it will be used.
Step 5b: Non-Madrid Protocol route
Some countries are not a party to the Madrid
Protocol and you will have to manually register in these countries. For
example, Cambodia is not a party and the only way to register here is to go to
its trademark website and fill out the appropriate application forms. This can
be very difficult as you may need to be physically present to submit your
application.
Source: Quora